Full Job Description
Position: Social Media Manager
Company: Innovatech Solutions
Location: Great Barrington, Massachusetts
Salary: Competitive, Based on Experience
Join our dynamic team at Innovatech Solutions, a leader in digital marketing and innovative technology solutions. We are located in the picturesque town of Great Barrington, Massachusetts, known for its vibrant cultural scene, stunning natural landscapes, and strong community spirit. At Innovatech, we strive to enhance businesses' online presence and drive customer engagement through cutting-edge strategies and technologies.
About the Role
As a Social Media Manager at Innovatech Solutions, you will play a crucial role in shaping our online persona and strengthening our brand presence. You will be responsible for planning, implementing, and managing our social media strategy to enhance brand visibility, customer engagement, and business growth.
Key Responsibilities
- Develop, implement and manage our social media strategy in alignment with overall marketing goals.
- Oversee and manage the creation of relevant, creative content across various platforms including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Increase brand awareness, promote our services, and drive visitor traffic to our website.
- Create and manage a content calendar to ensure timely delivery of posts and campaigns.
- Monitor, analyze, and report on social media metrics; adjust strategies as needed based on performance.
- Engage with followers, respond to messages and comments promptly, and nurture relationships with our online community.
- Collaborate with our creative and design teams to produce eye-catching and engaging visual content.
- Stay updated with the latest trends, best practices, and technologies in social media and digital marketing.
- Conduct competitive analysis to drive successful social media strategies and campaigns.
Qualifications
The ideal candidate for the Social Media Manager position should possess the following qualifications:
- Bachelor’s degree in Marketing, Communications, or related field.
- Minimum of 3 years of experience in social media marketing or management.
- Proven ability to develop strategies that drive engagement and increase brand awareness.
- Strong communication skills, both written and verbal, with a knack for storytelling.
- Experience with social media management tools, analytics software, and content development.
- Creative thinker with a passion for social media and an understanding of digital marketing trends.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Strong understanding of SEO, PPC, and how they relate to social media marketing.
- Experience in graphic design and video editing is a plus.
Why Join Us?
At Innovatech Solutions, we believe our employees are our greatest asset. We offer a supportive and collaborative work environment that fosters creativity and innovation. Here’s why you should consider joining us:
- Competitive Salary: We offer a competitive salary based on your experience and skills.
- Comprehensive Benefits: Our benefits package includes health insurance, retirement plans, paid time off, and more.
- Professional Development: We value continuous learning and provide opportunities for personal and professional growth.
- Work-Life Balance: Enjoy a flexible schedule and a healthy work-life balance in a community-oriented environment.
- Community Focus: Be part of a company that invests in the local community and participates in various social initiatives.
How to Apply
If you are ready to take the next step in your career and join an innovative company that values creativity and forward-thinking, we want to hear from you! Please submit your resume along with a cover letter outlining your relevant experience and why you would be a great fit for the role of Social Media Manager at Innovatech Solutions.
At Innovatech Solutions, we are committed to promoting diversity and inclusion within our workforce. We encourage applications from all qualified candidates, regardless of race, gender, age, sexual orientation, or disability.
About Great Barrington, Massachusetts
Located in the scenic Berkshires, Great Barrington is a vibrant community known for its rich history, cultural events, and outdoor recreational opportunities. Whether you enjoy hiking, skiing, or exploring art galleries, Great Barrington offers a unique blend of nature and culture. Experience the best of both worlds with an exciting career while living in this beautiful town.
Join us at Innovatech Solutions, where your skills as a Social Media Manager can make a real impact!